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Amy Awards 2017

Johnson Media Inc. Wins Prestigious AMY Award for Porsche Marketing Campaign

Posted by Jennifer Silverman in Press

Amy Awards 2017

ATLANTA (March 9, 2017) — Johnson Media Inc., an Atlanta-based marketing and communications firm, has been awarded the American Marketing Association’s AMY Award for its work for Porsche Cars North America, Inc. Johnson Media Inc. was chosen from hundreds of entries that represent the finest marketing work produced by Atlanta-area firms and agencies this past year.

CEO of Johnson Media Inc., Kevin D. Johnson, said, “We are truly honored by this wonderful recognition. We have an awesome team that worked really hard to obtain outstanding results for Porsche Cars North America.”

Last year, Johnson’s firm was selected by Porsche Cars North America, Inc. to help the luxury car brand market to affluent professionals. Johnson Media Inc. managed marketing and communications aspects of a nationwide campaign. This included strategic and creative development for video, print, digital, public relations, media placement, and events.

The Atlanta Marketer of the Year (AMY) Awards, presented by the American Marketing Association (AMA) Atlanta chapter, recognizes companies and individuals who have made their mark on the Atlanta marketing scene during the previous calendar year. This year marked the 60th anniversary of the awards, and winners were honored with the signature AMY Awards Red Pencil. Other companies honored this year include SunTrust, AT&T, Kimberly-Clark Corporation, and Edelman.

About Johnson Media Inc.:

Johnson Media Inc. is an award-winning marketing and communications firm that specializes in strategy development for Fortune 100 companies. It also excels at strategy implementation which includes, but is not limited to services such as creative development, social media marketing, custom publishing, graphic and web design, video production and editing, and media placement. Based in Atlanta, Georgia, Johnson Media Inc. was founded in 2000. Clients include Porsche, Target, McDonald’s, Accenture, Bermuda Department of Tourism, The Coca-Cola Company, and JP Morgan Chase.

About the American Marketing Association (Atlanta):

AMA Atlanta is the go-to source for marketing knowledge, events, resources and networking in Atlanta. At almost 1,000 members strong, it is the largest marketing organization in the city and the third largest AMA chapter nationwide.  AMA Atlanta is the home for all marketers – from high school students and collegiate marketers to young professionals and marketing managers to its executive advisory board comprised of CMOs and vice presidents.  Members include professionals across the spectrum of the discipline: research, non-profit, public relations, advertising, branding, direct marketing, interactive, creative, multicultural and more. Visit http://www.ama-atlanta.com for more information.

Contact Information:

Jennifer Silverman
jennifer@johnsonmedia.com

09 Mar 2017 no comments / READ MORE
Porsche Boxter

Porsche Selects Johnson Media Inc. for National Marketing Campaign

Posted by Jennifer Silverman in Press

Porsche Boxter

ATLANTA (March 17, 2016) — Johnson Media Inc., an Atlanta-based marketing and communications firm, has been selected by Porsche Cars North America, Inc. to help the luxury car brand market to affluent professionals. Johnson Media Inc. will manage marketing and communications aspects of a nationwide campaign.  This includes strategic and creative development for video, print, digital, public relations, media placement, and events.

CEO of Johnson Media Inc., Kevin D. Johnson, remarked, “It is a great honor and privilege to work with Porsche, a major global market leader in the premium segment of the automotive industry. Simply put, the brand is iconic and represents the best.”

Andre Oosthuizen, Vice President of Marketing for Porsche Cars North America, Inc., said, “Our partnership gives us a unique opportunity.”

Porsche Cars North America, Inc. aims to strengthen its brand recognition and purchase consideration among accomplished professionals of Generations X and Y. The marketing campaign will highlight signature, experiential events throughout the United States in various cities such as Atlanta, Chicago, San Francisco, and Washington, D.C.

About Johnson Media Inc.:

Johnson Media Inc. is an award-winning marketing and communications firm that specializes in strategy development for Fortune 100 companies. It also excels at strategy implementation which includes, but is not limited to services such as creative development, social media marketing, custom publishing, graphic and web design, video production and editing, and media placement. Based in Atlanta, Georgia, Johnson Media Inc. was founded in 2000. Clients include Porsche, Target, McDonald’s, Accenture, Bermuda Department of Tourism, The Coca-Cola Company, and JP Morgan Chase.

About Porsche Cars North America, Inc:

Established in 1984, Porsche Cars North America, Inc. (PCNA) is the exclusive U.S. importer of Porsche 918 Spyder, 911, Boxster and Cayman sports cars, the Macan and Cayenne SUVs, and Panamera sports sedans. Headquartered in Atlanta, Georgia since 1998, PCNA is also home to the first Porsche Experience Center in North America featuring a module-based 1.6 mile driver development track, business center, human performance center, and fine dining restaurant. PCNA employs approximately 300 people who provide parts, service, marketing, and training for 188 dealers. They, in turn, work to provide Porsche customers with a best-in-class experience that is in keeping with the brand’s 65-plus year history and leadership in the advancement of vehicle performance, safety and efficiency. PCNA is a wholly-owned subsidiary of Porsche AG, which is headquartered in Stuttgart, Germany.

Contact Information:

Jennifer Silverman
jennifer@johnsonmedia.com

17 Mar 2016 no comments / READ MORE